FOR IMMEDIATE RELEASE                             

April 19, 2004                                                                        

                                                                                               

                                                                                               

 

 

Citizens Band Together To Stop Sex Ads
Grassfire launches national campaign opposing sexual performance advertising

 

Washington, DC  - In the wake of the FCC's reversal regarding the use of the f-word on national television and the recent barrage of increasingly indecent content, Grassfire.org, an online conservative issues advocacy organization, has launched a grassroots campaign to restore decency to the airwaves.  Through a national petition drive, Grassfire.org anticipates rallying at least 250,000 citizens to voice their concern and contempt for the current state of television to FCC commissioners, Network Executives and Elected Officials.

 

Grassfire's initial target is the removal of male sexual enhancement ads during prime-time television viewing.  “These are the ads promoting Cialis, Viagra and a number of others,” said Steve Elliott, president of Grassfire.org Alliance.  “We take exception to these ads, and believe airing them during prime-time when children can see them is in extremely poor judgment.” 

 

These drug companies do have a right to make a living,” continues Elliott.  “But not at the expense of our children who can readily see these ads throughout the day and night.”

 

Grassfire.org already has the support of more than 180,000 citizens who are taking a stand for broadcast decency.  As one of the first organizations to launch a campaign in response to the FCC's recent ruling on the use of the f-word, Grassfire.org supports HR 3717 The Broadcast Decency Act of 2004, which calls for increased fines for those broadcasting obscene material.

 

“Right now there is no trust between the networks and the viewing public. That needs to change,” said Elliott.  “Accountability and responsibility are two forgotten words when it comes to network television.  We hope that our efforts will spark a change.”  

 

Grassfire.org is an online grassroots organization that provides tools to individuals and organizations seeking to expand their impact on many of today's most important issues. By providing services to more than 1.5 million citizens and dozens of organizations, Grassfire.org is one of the largest online grassroots networks in the nation.

 

For more information about Grassfire.org, or to schedule an interview with Grassfire President Steve Elliott, contact Max Pulsinelli at pulsinelli@sbpublicaffairs.com.

 

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